UK advertising watchdog cracks down on Just Eat junk food ad for targeting under-16s

21 Aug 2024 — The UK’s Advertising Standards Authority (ASA) has banned an advertisement by the food delivery company Just Eat, featuring a McDonald’s burger. The regulatory authority rules that the paid Facebook ad failed to ensure it was not aimed at children under 16. 

The ASA has ordered that the ad must not appear in its current form.