22 Feb 2024 — Bulgarian-based Mellifera transforms organic honey into sports nutrition in an effort to save the bees, offering a healthier energy gel under the brand MelliGel. Although energy gels have become increasingly popular among pro and amateur athletes, many are based on fructose and maltodextrin, which the company notes is highly processed.
Nutrition Insight catches up with Biljana Lowndes-Nikolova, the founder and CEO of Mellifera, to discuss the creation and benefits of the company’s energy gel.