IFF unlocks plant-based potential in nutraceuticals through new formulation technologies

28 Nov 2023 — The nutraceutical industry increasingly offers vegan innovations to meet the growing consumer demand for these alternatives. However, International Flavors & Fragrances (IFF) underscores that manufacturers face specific formulation challenges to deliver products that meet consumer needs for efficacy and delivery formats.  

Nutrition Insight sits down with Michael Baumann, global strategic marketing manager of Pharma Solutions at IFF, to discuss how formulation technologies can overcome these challenges and support manufacturers’ needs to innovate.