Mental health awareness spurs nutraceutical innovation as consumers battle pandemic stress and anxiety

16 Feb 2023 — Nutrition companies are targeting mental health solutions like never before. Mental health was long seen as taboo in some regions, but the COVID-19 pandemic has helped push mental well-being into the spotlight and open up opportunities for ingredient suppliers to combat stress, anxiety and depression with solutions that tap into emerging research into the gut-brain axis. 

Notably, the World Health Organization (WHO) has increasingly turned its attention to mental well-being. In 2019, it launched the WHO Special Initiative for Mental Health (2019-2023) to ensure access to quality and affordable care for mental health conditions in 12 priority countries.